The Creative Thinking Handbook

Höfundar: Chris Griffiths; Melina Costi; Caragh Medlicott (Útgáfa: 2)
The Creative Thinking Handbook

Kaup valmöguleikar

Creativity directly impacts results and productivity, yet few of us understand how it happens or how to put it into practice. This book shows you not only how to get things done, but how to do them better and more creatively. The Creative Thinking Handbook provides the correct application for creative thinking and action, by offering clear, practical tools and strategies so that you can develop creative thinking skills and help find brilliant solutions for any professional challenge.

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Útgefandi
Kogan Page
ISBN
9781398607071
Print ISBN
9781398607064
Format
ePub
Útgáfa
2
Höfundar
Chris Griffiths; Melina Costi; Caragh Medlicott
Tungumál
English
Útgefið
2022-09-03
Prent takmörkun á líftíma
100
Prent takmörkun
10
Afritunar takmörkun
10

Kaflar

  • Cover
  • Endorsements
  • Titlepage
  • Contents
  • List of Figures
  • List of Tables
  • About the authors
  • Foreword
  • Acknowledgements
  • Introduction: Why do we need new ideas, really?
  • Skills of the future: your personal time machine
  • Knowledge is no longer power
  • Create or die!
  • We lose our creativity with age
  • Think without the box
  • Creativity and innovation: what’s the difference?
  • Applied creativity
  • How to use this book
  • References
  • Part One Thinking About Your Thinking
  • 1 The Decision Radar
  • Mind-numbing patterns
  • Metacognition
  • Put your thinking under the radar
  • Take action on your results
  • References
  • 2 Common thinking errors: Selective thinking
  • Killing creativity and smart decisions
  • That’s the idea!
  • The bias that binds
  • References
  • 3 Common thinking errors: Reactive thinking
  • System 1 vs System 2
  • The need for speed
  • In the heat of the moment
  • Letting information overload you
  • References
  • 4 Common thinking errors: Assumptive thinking
  • They’re everywhere!
  • Challenging assumptions
  • Bad assumptive moves
  • Rules are made to be broken
  • References
  • Part Two The Solution Finder
  • 5 The context for creative problem solving
  • Are you market-driven or market-driving?
  • A winning process
  • Divergent and convergent thinking
  • The Creativity toolkit
  • References
  • 6 The Solution Finder Step 1: Understanding
  • Define the challenge
  • The Understanding toolkit
  • Understanding checklist: dos and don’ts
  • References
  • 7 The Solution Finder Step 2: Ideation
  • Generative thinking
  • Brainstorming: does it work?
  • How to be better at brainstorming
  • The ‘correct’ brainstorming strategy
  • References
  • 8 The Solution Finder Step 2: Ideation toolkit
  • Creativity on demand
  • The Ideation toolkit
  • Ideation checklist: dos and don’ts
  • References
  • 9 The Solution Finder Step 3: Analysis
  • Evaluate ideas
  • The Analysis toolkit
  • 1. Sort
  • 2. Screen
  • 3. Select
  • Analysis checklist: dos and don’ts
  • References
  • 10 The Solution Finder Step 4: Direction
  • Turn ideas into action
  • The Direction toolkit
  • Direction checklist: dos and don’ts
  • References
  • Part Three The End of the Beginning
  • 11 Commit to ‘thinking differently’
  • Putting it all together
  • Decision Radar v2
  • Commitment
  • Making time for creativity
  • References
  • 12 Creative leadership
  • Innovation is a core leadership skill
  • The end game
  • Freedom to fail… and learn
  • Make play a priority
  • Innovate with optimism
  • Supportive systems
  • References
  • Conclusion: Where do you go from here?
  • Decisions, decisions
  • Stick at it
  • Appendix: activity answers
  • Index
  • Copyright