International Business: The New Realities, Global Edition
Höfundar:
S. Tamer Cavusgil; Gary Knight; John R. Riesenberger (Útgáfa: 6)
Kaup valmöguleikar
International Business: The New Realities connects to individuals facing a diverse and evolving economic environment fueled by the internet and multimedia sources. The authors speak to this group's reliance on technology, their drive towards achievement and helping their communities, and their desire to obtain job-relevant skills. As such, the 6th Edition features updated cases, examples and exercises that address their interests and issues.
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- Pearson International Content
- 9781292462585
- 9781292462547
- ePub
- 6
- S. Tamer Cavusgil; Gary Knight; John R. Riesenberger
- English
- 2025-01-23
- 100
- 2
- 2
Kaflar
- Cover
- Cover
- Title
- Title
- Front Matter
- Section 1: Copyright
- Section 2: Dedication
- Section 3: List of Interactive Media
- Section 4: Preface
- Section 5: Acknowledgments
- Section 6: About the Authors
- Part 1: Foundation Concepts
- Part 1: Foundation Concepts
- Chapter 1: Introduction: What Is International Business?
- Introduction: What Is International Business?
- 1.1: What Are the Key Concepts in International Business?
- 1.2: How Does International Business Differ from Domestic Business?
- 1.3: Who Participates in International Business?
- 1.4: Why Do Firms Internationalize?
- 1.5: Why Study International Business?
- 1.6: CKR Career Preparation Kit: Tangible Process Tools and Travel Abroad Preparation Checklist
- End-of-chapter Review and Assignments: Introduction: What Is International Business?
- Chapter 1 Practice Quiz
- Chapter 2: Globalization of Markets and the Internationalization of the Firm
- Introduction: Globalization of Markets and the Internationalization of the Firm
- 2.1: Market Globalization: Organizing Framework
- 2.2: Driving Forces of Globalization
- 2.3: Technological Advances and Globalization
- 2.4: Dimensions of Market Globalization
- 2.5: Firm-Level Consequences of Market Globalization: Internationalization of the Firm’s Value Chain
- 2.6: Societal Consequences of Globalization
- End-of-Chapter Review and Assignments: Globalization of Markets and the Internationalization of the Firm
- Chapter 2 Practice Quiz
- Part 2: The Environment of International Business
- Part 2: The Environment of International Business
- Chapter 3: The Cultural Environment of International Business
- Introduction: The Cultural Environment of International Business
- 3.1: Cross-Cultural Risk
- 3.2: Dimensions of Culture
- 3.3: Language and Religion in Culture
- 3.4: Culture’s Effect in International Business
- 3.5: Models and Explanations of Culture
- 3.6: Managerial Implications of Culture
- End-of-Chapter Review and Assignments: The Cultural Environment of International Business
- Chapter 3 Practice Quiz
- Chapter 4: Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business
- Introduction: Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business
- 4.1: Ethical Behavior and Its Importance in International Business
- 4.2: Ethical Challenges in International Business
- 4.3: Corporate Social Responsibility
- 4.4: Sustainability
- 4.5: The Role of Corporate Governance
- 4.6: A Framework Tool for Making Ethical Decisions
- End-of-Chapter Review and Assignments: Ethics, Corporate Social Responsibility, Sustainability, and Governance in International Business
- Chapter 4 Practice Quiz
- Chapter 5: Theories of International Trade and Investment
- Introduction: Theories of International Trade and Investment
- 5.1: Why Do Nations Trade?
- 5.2: How Can Nations Enhance Their Competitive Advantage?
- 5.3: Why and How Do Firms Internationalize?
- 5.4: How Can Internationalizing Firms Gain and Sustain Competitive Advantage?
- End-of-Chapter Review and Assignments: Theories of International Trade and Investment
- Chapter 5 Practice Quiz
- Chapter 6: Political and Legal Systems in National Environments
- Introduction: Political and Legal Systems in National Environments
- 6.1: Political and Legal Environments in International Business
- 6.2: Political Systems
- 6.3: Legal Systems
- 6.4: Participants in Political and Legal Systems
- 6.5: Types of Country Risk Produced by Political Systems
- 6.6: Types of Country Risk Produced by Legal Systems
- 6.7: Managing Country Risk
- End-of-Chapter Review and Assignments: Political and Legal Systems in National Environments
- Chapter 6 Practice Quiz
- Chapter 7: Government Intervention and Regional Economic Integration
- Introduction: Government Intervention and Regional Economic Integration
- 7.1: The Nature of Government Intervention
- 7.2: Instruments of Government Intervention
- 7.3: Evolution and Consequences of Government Intervention
- 7.4: How Firms Can Respond to Government Intervention
- 7.5: Regional Integration and Economic Blocs
- 7.6: Leading Economic Blocs
- 7.7: Advantages and Implications of Regional Integration
- End-of-Chapter Review and Assignments: Government Intervention and Regional Economic Integration
- Chapter 7 Practice Quiz
- Chapter 8: Understanding Emerging Markets
- Introduction: Understanding Emerging Markets
- 8.1: Advanced Economies, Developing Economies, and Emerging Markets
- 8.2: What Makes Emerging Markets Attractive for International Business?
- 8.3: Assessing the True Potential of Emerging Markets
- 8.4: Risks and Challenges of Emerging Markets
- 8.5: Success Strategies for Emerging Markets
- 8.6: Corporate Social Responsibility, Sustainability, and the Crisis of Global Poverty
- End-of-Chapter Review and Assignments: Understanding Emerging Markets
- Chapter 8 Practice Quiz
- Chapter 9: The International Monetary and Financial Environment
- Introduction: The International Monetary and Financial Environment
- 9.1: Exchange Rates and Currencies in International Business
- 9.2: How Exchange Rates Are Determined
- 9.3: Emergence of the Modern Exchange Rate System
- 9.4: The Monetary and Financial Systems
- 9.5: Key Players in the Monetary and Financial Systems
- 9.6: The Global Debt Crisis
- End-of-Chapter Review and Assignments: The International Monetary and Financial Environment
- Chapter 9 Practice Quiz
- Chapter 10: Financial Management and Accounting in the Global Firm
- Introduction: Financial Management and Accounting in the Global Firm
- Key Tasks in International Financial Management
- 10.1: Choosing a Capital Structure
- 10.2: Raising Funds for the Firm
- 10.3: Managing Working Capital and Cash Flow
- 10.4: Performing Capital Budgeting
- 10.5: Managing Currency Risk
- 10.6: Managing the Diversity of International Accounting and Tax Practices
- End-of-Chapter Review and Assignments: Financial Management and Accounting in the Global Firm
- Appendix: The Math of Currency Trading
- Chapter 10 Practice Quiz
- Part 3: Strategy and Opportunity Assessment
- Part 3: Strategy and Opportunity Assessment
- Chapter 11: Strategy and Organization in the International Firm
- Introduction: Strategy and Organization in the International Firm
- 11.1: Strategy in International Business
- 11.2: Building the Global Firm
- 11.3: The Integration-Responsiveness Framework
- 11.4: Strategies Based on the Integration-Responsiveness Framework
- 11.5: Organizational Structure in International Business
- 11.6: Foreign Market Entry Strategies
- 11.7: Global Megatrends and International Strategy
- End-of-Chapter Review and Assignments: Strategy and Organization in the International Firm
- Chapter 11 Practice Quiz
- Chapter 12: Global Market Opportunity Assessment
- Introduction: Global Market Opportunity Assessment
- 12.1: Analyzing Organizational Readiness to Internationalize
- 12.2: Assessing the Suitability of Products and Services for Foreign Markets
- 12.3: Screening Countries to Identify Target Markets
- 12.4: Assessing Industry Market Potential
- 12.5: Choosing Foreign Business Partners
- 12.6: Estimating Company Sales Potential
- End-of-Chapter Review and Assignments: Global Market Opportunity Assessment
- Chapter 12 Practice Quiz
- Part 4: Entering and Working in International Markets
- Part 4: Entering and Working in International Markets
- Chapter 13: Exporting and Global Sourcing
- Introduction: Exporting and Global Sourcing
- 13.1: Exporting as a Foreign Market Entry Strategy
- 13.2: Managing Export-Import Transactions
- 13.3: Identifying and Working with Foreign Intermediaries
- 13.4: Outsourcing, Global Sourcing, and Offshoring
- 13.5: Benefits, Risks, and Responsibilities of Global Sourcing
- 13.6: Global Sourcing Strategies and Supply-Chain Management
- End-of-Chapter Review and Assignments: Exporting and Global Sourcing
- Chapter 13 Practice Quiz
- Chapter 14: Foreign Direct Investment and Collaborative Ventures
- Introduction: Foreign Direct Investment and Collaborative Ventures
- 14.1: International Investment and Collaboration
- 14.2: Characteristics of Foreign Direct Investment
- 14.3: Motives for FDI and Collaborative Ventures
- 14.4: Types of Foreign Direct Investment
- 14.5: International Collaborative Ventures
- 14.6: The Experience of Retailers in Foreign Markets
- End-of-Chapter Review and Assignments: Foreign Direct Investment and Collaborative Ventures
- Chapter 14 Practice Quiz
- Chapter 15: Licensing, Franchising, and Other Contractual Strategies
- Introduction: Licensing, Franchising, and Other Contractual Strategies
- 15.1: Contractual Entry Strategies
- 15.2: Licensing as an Entry Strategy
- 15.3: Advantages and Disadvantages of Licensing
- 15.4: Franchising as an Entry Strategy
- 15.5: Advantages and Disadvantages of Franchising
- 15.6: Other Contractual Entry Strategies
- 15.7: Infringement of Intellectual Property: A Global Problem
- End-of-Chapter Review and Assignments: Licensing, Franchising, and Other Contractual Strategies
- Chapter 15 Practice Quiz
- Part 5: Functional Area Excellence
- Part 5: Functional Area Excellence
- Chapter 16: Marketing in the Global Firm
- Introduction: Marketing in the Global Firm
- 16.1: Global Market Segmentation
- 16.2: Standardization and Adaptation of International Marketing
- 16.3: Global Branding and Product Development
- 16.4: International Pricing
- 16.5: International Marketing Communications
- 16.6: International Distribution
- End-of-Chapter Review and Assignments: Marketing in the Global Firm
- Chapter 16 Practice Quiz
- Chapter 17: Human Resource Management in the Global Firm
- Introduction: Human Resource Management in the Global Firm
- 17.1: The Strategic Role of Human Resources in International Business
- 17.2: International Staffing Policy
- 17.3: Preparation and Training of International Employees
- 17.4: Performance Appraisal and Compensation of International Employees
- 17.5: International Labor Relations
- 17.6: Trends in International Labor
- 17.7: Diversity, Equity, and Inclusion in the International Workforce
- End-of-Chapter Review and Assignments: Human Resource Management in the Global Firm
- Chapter 17 Practice Quiz
- Glossary