FUNDAMENTALS OF SELLING
Höfundar:
Futrell, Charles (Útgáfa: 13)
Kaup valmöguleikar
Fundamentals of Selling, 13e trains readers on a detailed, yet broad, step-by-step selling process that is universal in nature. Numerous sales personnel in the industry today have commented on how this market-leading textbook reflects what they do on sales calls with prospects and customers. The goal of Fundamentals of Selling has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and show how the steps within the selling process interact with one another.
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- McGraw-Hill UK
- 9780077171797
- 9781259060557
- Page Fidelity (PDF)
- 13
- Futrell, Charles
- English
- 04/2013
- 100
- 2
- 2
Kaflar
- Title Page
- Copyright Page
- Dedication
- About the Author
- Preface
- Acknowledgments
- Guided Tour
- Supplements
- Brief Table of Contents
- Contents
- The Illustrated Overview of Selling
- Half Title
- Part 1
- Chapter 1
- Chapter 2
- Chapter 3
- Part 2
- Chapter 4
- Chapter 5
- Chapter 6
- Part 3
- Chapter 7
- Chapter 8
- Chapter 9
- Chapter 10
- Chapter 11
- Chapter 12
- Chapter 13
- Chapter 14
- Part 4
- Chapter 15
- Chapter 16
- Chapter 17
- Appendix A
- Appendix B
- Appendix C
- Appendix D
- Glossary
- Notes
- Photo Credits
- Index
- Back Cover