Essentials of MIS, Global Edition
Höfundur:
Kenneth Laudon (Útgáfa: 15)
Kaup valmöguleikar
Essentials of MIS provides you with an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text’s hands-on approach is designed to help you develop digital business skills and prepare you for a successful career in the MIS industry. The 15th Edition features several new cases across the book and integrates new examples of today’s companies using IT applications.
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- Pearson International Content
- 9781292450452
- 9781292450360
- Page Fidelity (PDF)
- 15
- Kenneth Laudon
- English
- 2023-04-26
- 100
- 2
- 2
Kaflar
- Dynamic Study Modules
- Integrating Business with Technology
- Title Page
- Copyright
- Pearson’s Commitment to Diversity, Equity, and Inclusion
- Brief Contents
- Contents
- Business Cases
- Preface
- About the Authors
- Part I: Information Systems in the Digital Age
- Chapter 1. Business Information Systems in Your Career
- Chapter-Opening Case: Smart Shelves Reinvent the Retail Space
- 1-1 Understand why information systems are essential for running and managing a business.
- How Information Systems are Transforming Business
- Key Challenges in Management Information Systems
- Globalization Challenges and Opportunities: A Flattened World
- Business Drivers of Information Systems
- 1-2 Define an information system, explain how it works, and identify its people, organizational, and
- What is An Information System?
- It Isn’t Simply Technology: The Role of People and Organizations
- Dimensions of Information Systems
- Spotlight On: Technology: UPS Competes Globally with Information Technology
- 1-3 Apply a four-step method for business problem solving to solve information system-related proble
- The Problem-Solving Approach
- A Model of the Problem-Solving Process
- The Role of Critical Thinking in Problem Solving
- The Connections among Business Objectives, Problems, and Solutions
- 1-4 Describe the information systems skills and knowledge that are essential for business careers.
- How Information Systems Will Affect Business Careers
- Information Systems and Business Careers: Wrap-Up
- How This Book Prepares You for the Future
- Spotlight On: People: Will a Robot Steal Your Job?
- 1-5 Understand how MIS can help your career.
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Achieving Operational Excellence: Creating an Executive Payroll Register with Spreadsheet Software
- Improving Decision Making: Using the Internet to Locate Jobs Requiring Information Systems Knowledge
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Adyen and Fintech: Driving Change in the Financial Services Industry
- Chapter 1 References
- Chapter 2. Global E-business and Collaboration
- Chapter-Opening Case: Microsoft Teams Helps Toyota Motor North America (TMNA) Do Even Better
- 2-1 Identify the major features of a business that are important for understanding the role of infor
- Organizing a Business: Basic Business Functions
- Business Processes
- Managing a Business and Firm Hierarchies
- The Business Environment
- The Role of Information Systems in a Business
- 2-2 Explain how information systems serve different management groups in a business, and how systems
- Systems for Different Management Groups
- Spotlight On: Organizations: Carbon Lighthouse Lights Up with the Internet of Things (IoT), Big Data
- Systems for Linking the Enterprise
- E-business, E-commerce, and E-government
- 2-3 Understand why systems for collaboration, social business, and knowledge management are so impor
- What is Collaboration?
- What is Social Business?
- Business Benefits of Collaboration and Social Business
- Building a Collaborative Culture and Business Processes
- Tools and Technologies for Collaboration and Social Business
- Spotlight On: Technology: Zoom: Quality Videoconferencing for Every Budget
- Systems for Knowledge Management
- 2-4 Describe the role of the information systems function in a business.
- The Information Systems Department
- Information Systems Services
- 2-5 Understand how MIS can help your career.
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using a Spreadsheet to Create a Town Budget
- Achieving Operational Excellence: Using Internet Software to Plan Efficient Transportation Routes
- Collaboration and Teamwork Project
- Business Problem-Solving Case: How Much Does Technology Help Collaboration?
- Chapter 2 References
- Chapter 3. Achieving Competitive Advantage with Information Systems
- Chapter-Opening Case: N26: A Bank Without Branches
- 3-1 Demonstrate how Porter’s competitive forces model, the value chain model, synergies, core comp
- Porter’s Competitive Forces Model
- Information System Strategies for Dealing with Competitive Forces
- Spotlight On: People: Customer Experience Management: A New Strategic Weapon
- The Internet’s Impact on Competitive Advantage
- The Business Value Chain Model
- Synergies, Core Competencies, and Network-Based Strategies
- Disruptive Technologies: Riding the Wave
- 3-2 Describe how information systems help businesses compete globally.
- The Internet and Globalization
- Global Business and System Strategies
- Global System Configuration
- 3-3 Describe how information systems help businesses compete using quality and design
- What is Quality?
- How Information Systems Improve Quality
- 3-4 Explain the role of business process management (BPM) in enhancing competitiveness
- What is Business Process Management?
- Spotlight On: Organizations: GCB Bank: A Digital Transformation
- 3-5 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using a Database to Analyze Sales Performance
- Improving Decision Making: Using Web Tools to Configure and Price an Automobile
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Offline, Online, and Back: The Evolution of the UK Grocery Market
- Chapter 3 References
- Chapter 4. Ethical and Social Issues in Information Systems
- Chapter-Opening Case: Apps That Track: A Double-Edged Sword
- 4-1 Identify the ethical, social, and political issues raised by information systems
- A Model for Thinking about Ethical, Social, and Political Issues
- Five Moral Dimensions of the Information Age
- Key Technology Trends that Raise Ethical Issues
- 4-2 Describe principles for conduct that can be used to guide ethical decisions
- Basic Concepts: Responsibility, Accountability, Liability, and Due Process
- Ethical Analysis
- Ethical Principles
- Professional Codes of Conduct
- Some Real- World Ethical Dilemmas
- 4-3 Explain how contemporary information systems technologies and the Internet pose challenges to th
- Information Rights: Privacy and Freedom in the Internet Age
- Property Rights: Intellectual Property
- 4-4 Discuss the issues that contemporary information systems raise with respect to system quality, a
- System Quality: Data Quality and System Errors
- Accountability and Control: Software and Internet Liability Issues
- Spotlight On: Organizations: Section 230: Should the Law That “Created” Today’s Internet Be Re
- Quality of Life: Equity, Access, Boundaries, and Health
- 4-5 Understand how MIS can help your career
- The Company
- Spotlight On: Technology: Immersed in the Metaverse: What Will It Mean for the Future?
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Achieving Operational Excellence: Creating a Simple Blog
- Improving Decision Making: Analyzing Web Browser Privacy
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Facebook’s Many Ethical Challenges
- Chapter 4 References
- Part II: Information Technology Infrastructure
- Chapter 5. IT Infrastructure: Hardware and Software
- Chapter-Opening Case: Southeast Asia’s Grab Leverages Information Technology to Enhance Its Servic
- 5-1 Identify the components of IT infrastructure
- IT Infrastructure Components
- 5-2 Describe the major computer hardware, data storage, input, and output technologies used in busin
- Types of Computers
- Storage, Input, and Output Technology
- Contemporary Hardware Trends
- Spotlight On: People: The Mobile Platform Visits Disney Theme Parks
- Spotlight On: Technology: “Smart” Cities Become Smarter with Edge Computing
- 5-3 Describe the major types of computer software used in business and major software trends
- Operating System Software
- Application Software and Desktop Productivity Tools
- HTML and HTML5
- Web Services
- Software Trends
- 5-4 Identify the principal issues in managing hardware and software technology
- Capacity Planning and Scalability
- Total Cost of Ownership (TCO) of Technology Assets
- Using Technology Service Providers
- Managing Mobile Platforms
- Managing Software Localization for Global Business
- 5-5 Understand how MIS can help your career.
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using a Spreadsheet to Evaluate Total Cost of Ownership (TCO) for PC Desk
- Improving Decision Making: Using Web Research to Budget for a Sales Conference
- Collaboration and Teamwork Project
- Business Problem-Solving Case: How Green Is the Cloud?
- Chapter 5 References
- Chapter 6. Foundations of Business Intelligence: Databases and Information Management
- Chapter-Opening Case: Data Insights Send Envision Virgin Racing to the Finish Line
- 6-1 Define a database and explain how a relational database organizes data
- Entities and Attributes
- Organizing Data in a Relational Database
- Establishing Relationships
- 6-2 Describe the principles of a database management system
- Operations of a Relational DBMS
- Capabilities of Database Management Systems
- Nonrelational Databases, Cloud Databases, and Blockchain
- Spotlight On: Technology: New Cloud Database Tools Help Vodafone Fiji Make Better Decisions
- 6-3 Identify the principal tools and technologies for accessing information from databases to improv
- The Challenge of Big Data
- Business Intelligence Technology Infrastructure
- Analytical Tools: Relationships, Patterns, Trends
- Databases and the Web
- 6-4 Explain why data governance and data quality assurance are essential for managing a firm’s dat
- Ensuring Data Quality
- 6-5 Understand how MIS can help your career
- The Company
- Position Description
- Spotlight On: Organizations: Higher Data Quality Helps Vyaire Save Lives
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Achieving Operational Excellence: Building a Relational Database for Inventory Management
- Improving Decision Making: Searching Online Databases for Overseas Business Resources
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Pursuing Sustainability with Blockchain
- Chapter 6 References
- Chapter 7. Telecommunications, the Internet, and Wireless Technology
- Chapter-Opening Case: Digital Twin Helps Doosan Optimize Its Wind Farms
- 7-1 Identify the principal components of telecommunications networks and key networking technologies
- Networking and Communication Trends
- What is a Computer Network?
- Key Digital Networking Technologies
- 7-2 Compare the different types of networks
- Signals: Digital Versus Analog
- Types of Networks
- Transmission Media and Transmission Speed
- 7-3 Explain how the Internet and Internet technology work, and how they support communication and e-
- What is the Internet?
- Internet Addressing and Architecture
- Spotlight On: Technology: Can Low Earth Orbit (LEO) Satellite Internet Systems Solve the Digital Div
- Internet Services and Communication Tools
- Spotlight On: People: Monitoring Employees on Networks: Unethical or Good Business?
- The Web
- 7-4 Identify the principal technologies and standards for wireless networking, communication, and In
- Cellular Systems
- Wireless Computer Networks and Internet Access
- RFID and Wireless Sensor Networks
- 7-5 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using Spreadsheet Software to Evaluate Wireless Services
- Achieving Operational Excellence: Using Search Engines for Business Research
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Google, Apple, and Meta Battle for Your Internet Experience
- Chapter 7 References
- Chapter 8. Securing Information Systems
- Chapter-Opening Case: Ransomware Everywhere: Cyberattacks in the Asia- Pacific
- 8-1 Explain why information systems are vulnerable to destruction, error, and abuse
- Why Systems Are Vulnerable
- Malicious Software (Malware)
- Hackers and Computer Crime
- Internal Threats: Employees
- Software Vulnerability
- Spotlight On: Technology: Race Against Time: The Scramble to Fix the Log4Shell Zero-Day Vulnerabilit
- 8-2 Describe the business value of security and control
- Legal and Regulatory Requirements for Electronic Records Management
- Electronic Evidence and Computer Forensics
- 8-3 Identify the components of an organizational framework for security and control
- Information Systems Controls
- Risk Assessment
- Security Policy
- Disaster Recovery Planning and Business Continuity Planning
- The Role of Auditing
- 8-4 Identify the most important tools and technologies for safeguarding information resources
- Identity and Access Management and Authentication
- Firewalls, Intrusion Detection and Prevention Systems, and Anti-Malware Software
- Securing Wireless Networks
- Encryption and Public Key Infrastructure
- Securing Transactions with Blockchain
- Ensuring System Availability
- Achieving Digital Resiliency
- Internet of Things, Cloud Computing, and Mobile Platform Security Issues
- Spotlight On: Organizations: DHL: Digital Resilience Strategy
- Ensuring Software Quality
- 8-5 Understand how MIS can help your career.
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using Spreadsheet Software to Analyze Security Events
- Improving Decision Making: Evaluating Security Outsourcing Services
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Solarwinds Shines a Light on Software Supply Chain Attacks
- Chapter 8 References
- Part III: Key System Applications for the Digital Age
- Chapter 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
- Chapter-Opening Case: Lenzing Sustainably Balances Supply and Demand
- 9-1 Explain how enterprise systems help businesses achieve operational excellence
- What are Enterprise Systems?
- Enterprise Software
- Business Value of Enterprise Systems
- 9-2 Describe how supply chain management systems coordinate planning, production, and logistics with
- The Supply Chain
- Information Systems and Supply Chain Management
- Supply Chain Management Software
- Global Supply Chains and the Internet
- Business Value of Supply Chain Management Systems
- 9-3 Explain how customer relationship management systems help firms achieve customer intimacy
- What is Customer Relationship Management?
- Customer Relationship Management Software
- Operational and Analytical CRM
- Business Value of Customer Relationship Management Systems
- Spotlight On: Organizations: MillerKnoll Uses Salesforce.com to Transform Its Business Strategy
- 9-4 Describe the challenges that enterprise applications pose and how enterprise applications are ta
- Enterprise Application Challenges
- Next-Generation Enterprise Applications
- Spotlight On: Technology: Versum’s ERP Transformation
- 9-5 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using Spreadheet Software to Select Suppliers
- Achieving Operational Excellence: Evaluating Supply Chain Management Services
- Collaboration and Teamwork Project
- Business Problem-Solving Case: The Coronavirus Pandemic Disrupts Supply Chains Around the World
- Chapter 9 References
- Chapter 10. E-commerce: Digital Markets, Digital Goods
- Chapter-Opening Case: Chewy Blends B2C and B2B E-commerce
- 10-1 Identify the unique features of e-commerce, digital markets, and digital goods
- E-commerce Today: Social, Local, Mobile
- Why E-commerce is Different
- Key Concepts in E-commerce: Digital Markets and Digital Goods in a Global Marketplace
- Digital Markets
- Digital Goods
- 10-2 Compare the principal e-commerce business and revenue models
- Types of E-commerce
- E-commerce Business Models
- Spotlight On: Technology: Lemonade Disrupts the Insurance Industry with “Insurtech”
- E-commerce Revenue Models
- 10-3 Explain how e-commerce has transformed marketing
- Behavioral Targeting
- Social Network Marketing and Social E-commerce
- Spotlight On: Organizations: Engaging “Socially” with Customers on TikTok
- 10-4 Describe how e-commerce has affected business-to-business transactions
- Electronic Data Interchange (EDI)
- New Ways of B2B Buying and Selling
- 10-5 Describe the role m-commerce has in business and the most important m-commerce applications
- Location-Based Services and Applications
- Mobile App Payment Systems
- 10-6 Identify the issues that must be addressed when building an e-commerce presence
- Develop an E-commerce Presence Map
- Develop a Timeline: Milestones
- 10-7 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using Spreadsheet Software to Analyze an E-commerce Business
- Achieving Operational Excellence: Evaluating E-commerce Hosting Services
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Uber Discovers That Becoming the Uber of Everything Is Not So Easy
- Chapter 10 References
- Chapter 11. Improving Decision Making and Managing Artificial Intelligence
- Chapter-Opening Case: Big Data Analytics: A New Way to Fight Wildfires
- 11-1 Identify the different types of decisions and explain how the decision-making process works
- Business Value of Improved Decision Making
- Types of Decisions
- The Decision-Making Process
- High-Velocity Automated Decision Making
- Quality of Decisions and Decision Making
- 11-2 Describe how business intelligence and business analytics support decision making
- What is Business Intelligence?
- The Business Intelligence Environment
- Business Intelligence and Analytics Capabilities
- Business Intelligence Users
- 11-3 Define artificial intelligence (AI) and explain how it differs from human intelligence
- Evolution of AI
- 11-4 Identify the major types of AI techniques and show how they benefit organizations
- Expert Systems
- Machine Learning
- Neural Networks
- Genetic Algorithms
- Natural Language Processing, Computer Vision Systems, and Robotics
- Spotlight On: Technology: What Happened to Watson Health?
- Spotlight On: People: Do You Know Who Is Using Your Face?
- Intelligent Agents
- 11-5 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using Pivot Tables to Analyze Sales Data
- Improving Decision Making: Using Intelligent Agents for Comparison Shopping
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Should an Algorithm Make Our Decisions?
- Chapter 11 References
- Part IV: Building and Managing Systems
- Chapter 12. Making the Business Case for Information Systems and Managing Projects
- Chapter-Opening Case: Al-Asasyah Implements a Modern ERP Solution
- 12-1 Explain how managers should build a business case for the acquisition and development of a new
- The Information Systems Plan
- Portfolio Analysis and Scoring Models
- Determining Solution Costs and Benefits
- 12-2 Identify the core problem-solving steps for developing a new information system
- Defining and Understanding the Problem
- Developing Alternative Solutions
- Evaluating and Choosing Solutions
- Implementing the Solution
- 12-3 Compare the alternative methods for building information systems
- Traditional Systems Development Life Cycle
- Prototyping
- End-User Development
- Application Software Packages, Software Services, and Outsourcing
- Mobile Application Development: Designing for a Multiscreen World
- Rapid Application Development for E-business
- Spotlight On: Technology: McAfee Turns to Automated Software Testing
- 12-4 Describe how information systems projects should be managed
- Project Management Objectives
- Managing Project Risk and System-Related Change
- 12-5 Understand how MIS can help your career
- The Company
- Position Description
- Job Requirements
- Spotlight On: Organizations: Sauder Woodworking Gets ERP Implementation Right
- Interview Questions
- Author Tips
- Review Summary
- Key Terms
- Review Questions
- Discussion Questions
- Hands-On MIS Projects
- Management Decision Problem
- Improving Decision Making: Using a Database to Clarify Business Strategy
- Achieving Operational Excellence: Analyzing Website Design and Information Requirements
- Collaboration and Teamwork Project
- Business Problem-Solving Case: Can Blockchain Digitize the Global Supply Chain?
- Chapter 12 References
- Glossary
- Index